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| A properous, peaceful nation and
a model of good governance celebrates forty years
of independence and sustained economic growth |
2006 has been a year of anniversary celebrations throughout
Botswana. The republic ceased to be the British Protectorate
of Bechuanaland 40 years ago, although it remains a
staunch participant in the Commonwealth and maintains
strong cultural and economic ties with Britain. Forty
years of multiparty democracy have made Botswana the
longest lasting democracy in Africa and a remarkably
prosperous and peaceful country on a continent where
poverty, conflict and corruption are all too often the
norm.
Botswana is proud to call itself corruption-free.
Agencies like Transparency International give the country
the highest marks for transparency for any African country.
Standard & Poors and Moodys also give Botswana
the thumbs up, adding to its credentials as a role model
for other African states. Although a small country,
Botswana is determined to play a leadership role from
the heart of Southern Africa. In August 2006, Botswanas
President Festus G. Mogae, an Oxford-educated economist,
took over the chairmanship of the South African Development
Community.
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Festus G. Mogae
President of the Republic of Botswana |
The HIV/AIDS pandemic is one of the countrys
most pressing problems. On a continent where the lack
of resources, stigmatisation, or simply the burying
of heads in sand has made a weak response from governments
the norm, President Mogaes reaction has been proactive,
with a programme to make drugs available free of charge
to sufferers.
Even though Botswana built its wealth on the diamond
sector, boasting one of the biggest in the world, the
government has outlined a growth plan called Vision
2016 that will spur investment in other high-potential
sectors like tourism, technology and financial services.
The goal of this plan is to market itself to the non-diamond
world by stressing the creation of a Botswana brand.
As a small nation competing in a much larger world,
said President Mogae at the launch of the branding process
in May 2006, we share a collective interest in
championing a positive image of ourselves. After all,
if we do not sell ourselves to the world, who will?
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